May 24, 2014
With the new Spring/Summer collection Navyboot is releasing eight different Original models, six for men and, for the first time, two models for women. Starting in the 90’s with the first model «The Original» survived all trends. Year after year the collection remained in the stores cause it was a success in both the business and the creative world.
On behalf of their digital agency, Florence and I attended the shoot, and we brought a glimpse behind the scenes.
This is the typical design of a Navyboot Original:
The shoot took place around «Schiffbau», a heritage-protected brick building in the vibrant fifth district of Zurich.